A Brand is the foundation of everything you make in Spaceback: its logos, colors, fonts, copy, and social content feed every ad automatically. Set it up well once and every pack you build starts on-brand.
Create the brand
Go to Brands, paste the brand's landing page URL, and click Build brand. We analyze the page and auto-fill identity, logos, palette, and ad copy — and discover the brand's social handles for you.
Already have the brand in another team? Use Add existing instead of building a duplicate.
Hydrate — keep content flowing
The brand page header shows sync status. Hydrate pulls the latest posts from every connected handle right now; with Automatic updates on (Overview tab), new posts import on their own. You can add sources any time: Add Handle (a social profile we keep synced), Import post (one URL), or Upload media (your own files).
What lives in each tab
Posts — the imported content library, with ranked views (Trending now, Most engaging, Most popular, Going viral, Hidden gems) that surface your best source material.
Intelligence — a weekly briefing recommending which content to run next. See Social Intelligence.
Competitor Ads — track competitors' public Meta ads.
Overview — name, description, automatic-update settings.
Copy — brand slogan, tagline, subline, and CTA plus a suggestion bank. These become the copy defaults in every ad.
Style — the palette (primary / secondary / dark / background) and per-role fonts. Colors marked AUTO track your brand automatically; pin any color to override.
URLs — landing pages; the primary URL drives identity and click-throughs.
Assets — logos, photos, AI backgrounds and videos. Set defaults, upload more, filter by type.
Conversion tag — one tag per brand for conversion tracking. See Tracking Tips.
Rebrand? Re-analyze
If the brand looks stale after a redesign, Re-analyze re-runs the identity pipeline from the primary URL — refreshing copy, palette, and asset suggestions without touching your imported posts.
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